Analytical research of the market
This section offers an exclusive market analysis, which is prepared by the experts of the analytical department of the Inverra company according to your requirements and international standards of market research.
Inverra company is a leader in consulting services since 2004. The company has been a member of the international research association ESOMAR and the Marketing Association since 2005. Since 2010, Inverra company has been a qualified consultant for the EBRD's small and medium-sized business support programs and a service provider for the "Climate Innovation Vouchers" project. For more than 20 years of work, our analysts have prepared more than 2,700 analytical and marketing studies in various market areas.
Our experience includes conducting market research for new players and companies that have been working on the market for a long time and need an objective market analysis and assessment of their positions.
The market analysis plan and analytical research results may vary depending on your goals and objectives
New player
Analysis of the industry's investment attractiveness
Analysis of positions and competitive advantages of market players
Potential market share
Long-term market development forecast
Prospects for conducting business and exporting products
Existing player
Analysis of the dynamics of the company's position on the market
Evaluation of changes in the activities of competitors
Analysis of changes in consumer behavior
Assessment of new factors influencing the market
Market risk research
Analytical market research includes detailed information based on in-depth analysis of statistical and analytical data
A typical structure of market research
1. General characteristics of the market
1. Description of the market
2. Analysis of market development trends
3. General market indicators, calculation of market capacity
4. Market segmentation and structuring
5. Raw material base, production technology
2. State regulation of the industry
1. Basic laws regulating the industry
2. Taxes and fees in the market
3. Peculiarities of public procurement
3. Production and dynamics of implementation
1. Volume of production and sales in quantitative indicators
2. Volume of production and sales in value indicators
3. Growth dynamics of production and sale of goods and services
4. Main market operators
1. List of the main market operators
2. Structuring operators
3. Market shares of the main operators
4. Degree of competition and risks
5. Volumes of sales on the market
1. Sales volumes by operators
2. Sales volumes by types of products
3. Volumes of product consumption
6. Foreign trade
1. Export
2. Import
7. Pricing on the market
1. Dynamics of product prices
2. Price formation factors
3. Product cost, profitability
8. Consumers and their preferences
1. Consumer preferences, consumer portrait
2. Analysis of the Internet audience in the industry
3. Consumption in the B2G sector
4. Segmentation of consumption
5. Need for goods/services
6. Degree of consumer satisfaction
9. Product sales channels
10. Assortment of products
11. Conclusions and forecast indicators
1. Conclusions and forecast trends
2. Hypotheses of market development
3. Recommendations for market development
12. Investment attractiveness of the industry
1. SWOT analysis
2. PEST analysis
3. Risks and barriers to market entry
Research can cover both the market as a whole and individual aspects that meet your analytical needs. The format and terms of providing certain aspects of the market can be specified with a consultant of our company.
In addition to in-depth research, you can order abbreviated report formats, such as a market passport in presentation format or an analytical report.
Information is provided for the last 3-5 years with a forecast of development for 2-3 years. The research is prepared by specialists of the Inverra company's analytical department according to a pre-agreed structure.
For analysis are used
Data from the State Statistics Service
Data of the customs service
Data of relevant ministries and associations
Data of market operators
Information resources of the company and its partners
Survey of consumers of goods/services
Data from specialized information resources and mass media
Research and surveys conducted by Inverra company
Focus groups and other studies
Internet audience analysis data
Expert surveys
Inverra company analysts will prepare an exclusive market analysis especially for you, taking into account all requirements and wishes. Our experience includes the preparation of analytical and marketing research for the markets of countries (EU, CIS, USA, North Africa, Middle East, etc.). Contact us, and we will fulfill your order efficiently and quickly.
The cost of analytical market research is determined individually, depending on the following factors
Field of activity
Research methods
Study terms
Topic and depth of research
Geography of research
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